00881cam0 2200265 450 E60020005858020210416103601.020100119d1998 |||||ita|0103 baitaIT<<Il >>bosco e l'incuboAgapito BucciFirenzeL'Autore libristampa 199855 p.ill.17 cmPiccola biblioteca '80narratori001LAEC000279772001 *Piccola biblioteca '80 : narratoriBucci, AgapitoA600200031054070594876ITUNISOB20210416RICAUNISOBUNISOB853146543E600200058580M 102 Monografia moderna SBNM853001014Si146543donocatenacciUNISOBUNISOB20100119103422.020200303095401.0SpinosaBosco e l'incubo1706625UNISOB03404nam 22007095 450 991048335010332120200919215407.03-319-17617-X3-319-17616-110.1007/978-3-319-17617-8(CKB)2670000000618812(EBL)2094764(SSID)ssj0001501643(PQKBManifestationID)11921021(PQKBTitleCode)TC0001501643(PQKBWorkID)11446588(PQKB)11036460(DE-He213)978-3-319-17617-8(MiAaPQ)EBC2094764(PPN)186026633(EXLCZ)99267000000061881220150522d2015 u| 0engur|n|---|||||txtccrOnline Political Communication How to Use the Web to Build Consensus and Boost Participation /by Gianluca Giansante1st ed. 2015.Cham :Springer International Publishing :Imprint: Springer,2015.1 online resource (199 p.)Description based upon print version of record.Print version: Giansante, Gianluca. Online political communication : how to use the web to build consensus and boost participation. Cham, [Switzerland] ; Heidelberg, [Germany] : Springer International Publishing, c2015 xv, 188 pages 9783319176161 Includes bibliographical references.Foreword -- 1 Introduction -- 2 How Politics Change on the Web -- 3 Building an Online Communication Strategy -- 4 Online Communication Tools -- 5 Producing Content That Creates Participation and Consensus.This book provides research findings and practical information on online communication strategies in politics. Based on communication research and real-world political-campaign experience, the author examines how to use the Web and social media to create public visibility, build trust and consensus, and boost political participation. It offers a useful guide for practitioners working in the political arena, as well as for those managing communication projects in institutions or companies.Political communicationCommunicationPublic relationsSociologyPolitical Communicationhttps://scigraph.springernature.com/ontologies/product-market-codes/911030Communication Studieshttps://scigraph.springernature.com/ontologies/product-market-codes/X28000Corporate Communication/Public Relationshttps://scigraph.springernature.com/ontologies/product-market-codes/513040Media Researchhttps://scigraph.springernature.com/ontologies/product-market-codes/X29000Political communication.Communication.Public relations.Sociology.Political Communication.Communication Studies.Corporate Communication/Public Relations.Media Research.300302.2302.23320.014659.2Giansante Gianlucaauthttp://id.loc.gov/vocabulary/relators/aut326613BOOK9910483350103321Online Political Communication2847594UNINA