01255nam0 22003133i 450 PUV087233320251003044315.0157851746X20150318d2002 ||||0itac50 baenggbz01i xxxe z01nPriceless: turning ordinary products into extraordinary experiencesDiana LaSalle, Terry A. BrittonBostonHarvard Business school press2002XV, 182 P.25 cmConsumatoriComportamentoFIRCFIC064541EProdotti industrialiProgettazioneFIRCFIC103274E658.5752GESTIONE DELLA PRODUZIONE. PROGETTAZIONE DEL PRODOTTO21LaSalle, DianaPUVV324974070719269Britton, Terry A.PUVV324977070719270ITIT-00000020150318IT-BN0095 NAP 01AZ $PUV0872333Biblioteca Centralizzata di Ateneo1 v. 01AZ (C) 00 1366 01C 0080013665 VMA 1 v.Y 2015031820150318 01Priceless: turning ordinary products into extraordinary experiences1574306UNISANNIO