01028nam0 22002773i 450 MIL023399420250117062929.0047159576420210317d1994 ||||0itac50 baengusz01i xxxe z01nMarket-driven managementusing the new marketing concept to create a customer-oriented companyFrederick E. Webster, JrNew York \etc.!Wileyc1994XIV, 319 p.26 cm.˜The œportable MBA series001MIL02206622001 ˜The œportable MBA seriesWebster, Frederick E. <Jr.>MILV136617070106005ITIT-NA007920210317IT-BN0095 MIL0233994Biblioteca Centralizzata di Ateneo1 v. 01POZZO LIB.ECON MON 3331 0101 0000129935 B 1 v.N 2021031720210317 01Market-driven management1768143UNISANNIO