00986nam a2200265 i 4500991003773169707536050621s2000 it 0 ita d9788838608438b14385156-39ule_instBibl. Dip.le Aggr. Scienze Economia - Sez. Settore Economicoita658.834Lambin, Jean-Jacques79664Le marketing stratégique Marketing strategico e operativo /Jean-Jacques LambinMarketing strategico e operativo3. edMilano :McGraw Hill,c2000XIXI, 657 p. ;26 cmMarketing.b1438515604-03-2003-03-20991003773169707536LE025 ECO 658.8 LAM01.0312025000281905le025Catalogato 2020 ex novo-E0.00-l- 00000.i1592235204-03-20Marketing stratégique15035UNISALENTOle02503-03-20ma itait 00