00949nam a2200253 i 4500991001099329707536110209s2009 cau 00 eng d9781847875051 (hbk.)b13960349-39ule_instSet. Economia - SAGAita658.8001The SAGE handbook of marketing theory /edited by Pauline Maclaran ... [et al.]Marketing theoryLos Angeles [etc.] :SAGE,2009xviii, 523 p. :ill. ;26 cmContiene bibliografiaMarketingTeorieMaclaran, Pauline.b1396034928-01-1410-03-11991001099329707536LE025 ECO 658.8 MAC02.0112025000240599le025Prof. Guido-E110.34-l- 00000.i1525151207-04-11SAGE handbook of marketing theory251848UNISALENTOle02510-03-11ma -engcau40