01057nam a2200277 i 4500991000603699707536081223s2009 enka b 001 0 eng 9780415431293 (pbk.)0415431298 (pbk.)b13882831-39ule_instSet. Economia - SAGAita324.7322Lees-Marshment, Jennifer472650Political marketing :principles and applications /Jennifer Lees-MarshmentLondon ;New York :Routledge,2009xix, 294 p. :ill. ;26 cmIncludes bibliographical references and indexPropaganda politicaPolitical campaignsMarketingPolitical aspects.b1388283128-01-1417-02-10991000603699707536LE025 ECO 324 LEE01.0312025000232303le025Prof. Guido-E27.60-l- 04040.i1509278118-03-10Political marketing225464UNISALENTOle02517-02-10ma -engenk00