03636nam 22007455 450 99649034660331620240221141009.09783030762674(electronic bk.)978303076266710.1007/978-3-030-76267-4(MiAaPQ)EBC7084534(Au-PeEL)EBL7084534(CKB)24819667200041(DE-He213)978-3-030-76267-4(PPN)264958586(EXLCZ)992481966720004120220911d2022 u| 0engurcnu||||||||txtrdacontentcrdamediacrrdacarrierModern Survey Analysis[electronic resource] Using Python for Deeper Insights /by Walter R. Paczkowski1st ed. 2022.Cham :Springer International Publishing :Imprint: Springer,2022.1 online resource (365 pages)Print version: Paczkowski, Walter R. Modern Survey Analysis Cham : Springer International Publishing AG,c2022 9783030762667 Includes bibliographical references and index.1. Introduction -- 2. Understanding the structure of survey data -- 3. Shallow analyses of survey data -- 4. Deep analyses of survey data -- 5. Conclusion and wrap-up.This book develops survey data analysis tools in Python, to create and analyze cross-tab tables and data visuals, weight data, perform hypothesis tests, and handle special survey questions such as Check-all-that-Apply. In addition, the basics of Bayesian data analysis and its Python implementation are presented. Since surveys are widely used as the primary method to collect data, and ultimately information, on attitudes, interests, and opinions of customers and constituents, these tools are vital for private or public sector policy decisions. As a compact volume, this book uses case studies to illustrate methods of analysis essential for those who work with survey data in either sector. It focuses on two overarching objectives: Demonstrate how to extract actionable, insightful, and useful information from survey data; and Introduce Python and Pandas for analyzing survey data.StatisticsInformation visualizationMarketingMathematical statisticsData processingArtificial intelligenceData processingStatistics in Business, Management, Economics, Finance, InsuranceData and Information VisualizationMarketingStatistics and ComputingData ScienceEstudis de mercatthubProcessament de dadesthubPython (Llenguatge de programació)thubLlibres electrònicsthubStatistics.Information visualization.Marketing.Mathematical statisticsData processing.Artificial intelligenceData processing.Statistics in Business, Management, Economics, Finance, Insurance.Data and Information Visualization.Marketing.Statistics and Computing.Data Science.Estudis de mercatProcessament de dadesPython (Llenguatge de programació)382.072Paczkowski Walter R.1074957MiAaPQMiAaPQMiAaPQ996490346603316Modern Survey Analysis2914372UNISA