01578oam 2200529 a 450 99620185310331620170816152554.01-280-23330-397866102333041-4175-9601-5(CKB)1000000000454570(CtWfDGI)bkb00002921(SSID)ssj0000079765(PQKBManifestationID)11983389(PQKBTitleCode)TC0000079765(PQKBWorkID)10097169(PQKB)10799257(EXLCZ)99100000000045457020051229d2001 uy 0engurzn||||||txtccrStrategic customer planning[electronic resource] how to develop and implement a strategic account plan /Alan Melkman, Ken SimmondsLondon Thorogoodc2001Title from title screen."A Thorogood report."1-85418-255-2 Includes bibliographical references.SellingKey accountsMarketingKey accountsCustomer servicesElectronic books.lcshSellingKey accounts.MarketingKey accounts.Customer services.658.8/04Melkman Alan1019829Simmonds KennethautBooks24x7, Inc.CtWfDGICtWfDGIBOOK996201853103316Strategic customer planning2406745UNISA