01535nas 2200517-a 450 99620081460331620230518213020.01253-0476(DE-599)ZDB2405667-4(OCoLC)54615405(CKB)111035488305004(CONSER)--2011235762(EXLCZ)9911103548830500420040308a19939999 --- -freurmnu||||||||txtrdacontentcrdamediacrrdacarrierDécisions marketing DMParis Association française du marketing1993-Refereed/Peer-reviewedTitle from PDF cover (JSTOR, viewed July 22, 2011).0779-7389 DMMarketingEuropePeriodicalsMarketingFrancePeriodicalsConsumer behaviorEuropePeriodicalsConsumer behaviorFrancePeriodicalsConsumer behaviorfast(OCoLC)fst00876238Marketingfast(OCoLC)fst01010167EuropefastFrancefastPeriodicals.fastMarketingMarketingConsumer behaviorConsumer behaviorConsumer behavior.Marketing.658.8Association française du marketing.JOURNAL996200814603316Décisions marketing2194756UNISA