01203nam2-2200409---450-99000334949020331620100427122549.0978-88-238-3136-0000334949USA01000334949(ALEPH)000334949USA0100033494920091117d2008----km-y0itay50------baitaIT||||||||001yyLoyalty marketingcreare valore attraverso le relazioniCristina ZilianiMilanoEgeacopyr. 2008XVIII, 269 p.ill.23 cmCultura d'Impresa00100299122001Cultura d'impresa001-------2001ClientelaMarketingBNCF658.812ZILIANI,Cristina84064ITsalbcISBD990003349490203316658.812 ZIL 117587 E.C.658.81200124442P08 2351DISTRABKDISTRAECODISTRA29020091117USA011647PATRY9020100329USA010913PATRY9020100427USA011225Loyalty marketing807183UNISA