01114cam--2200373---450-99000334722020331620111121143649.0978-88-386-6390-1000334722USA01000334722(ALEPH)000334722USA0100033472220091112d2007----km-y0itay50------baitaIT||||||||001yyMarketingRoger A. Kerin ... [et al.]edizione italiana a cura di Luca PellegriniMilano [etc.]McGraw-Hill2007XXV, 592 p.26 cmMarketingBNCF658.8KERIN,Roger A.117549PELLEGRINI,LucaITsalbcISBD990003347220203316658.8 MAR 3318315 G.658.8 MAR00260390658.8 MAR 33 a18316 G.658.8 MAR00260388BKECOFIORELLA9020091112USA011058FIORELLA9020091112USA011159CHIARA9020111121USA011436Marketing242313UNISA