01093nam--2200361---450-99000334654020331620091111105901.0000334654USA01000334654(ALEPH)000334654USA0100033465420091111d1971----km-y0itay50------baengUS||||||||001yyPlanning the advertising compaignJohn R. G. Jenkins, Jay Jehiel ZifNew YorkLondonMacmillan CompanyCollier-Macmillan Limited[c1971]171 p.30cmPlayer's Manual2001Player's ManualGestione aziendale659.11JENKINS,John R.G.112759ZIF,Jay Jehiel112778ITsalbcISBD990003346540203316659.11 JEN 110773 G.659.11 JEN00158214BKECORSIAV19020091111USA011057RSIAV19020091111USA011059Planning the advertising compaign1124701UNISA