01173nam--2200385---450-99000316979020331620081104180050.00-13-557562-1000316979USA01000316979(ALEPH)000316979USA0100031697920081104d1987----km-y0itay50------baengUS||||||||001yyMarketing for health care organizationsPhilip Kotler, Roberta N. ClarkeEnglewood Cliffs (N.J.)Prentice Hallcopyr. 1987XIII, 545 p.ill.23 cmInclude bibl. a fine capitolo ed indice (p. 533-545)20012001001-------2001Servizi sanitariMarketingApplicazioniStati Uniti d'America362.10688KOTLER,Philip34994CLARKE,Roberta N.602657ITsalbcISBD990003169790203316P08 2201DISTRABKDISTRADISTRA29020081104USA011800Marketing for health care organizations1014543UNISA