01184nam--2200361---450-99000294014020331620090608121003.088-387-3703-7000294014USA01000294014(ALEPH)000294014USA0100029401420070606d2007----km-y0itay50------baitaIT||||||||001yyAgriturismo e produttori agricolidisciplina e adempimenti per l'esercizio delle attivitàaggiornato con la finanziaria 2007Saverio LinguantiSantarcangelo di RomagnaMaggiolicopyr. 2007199 p.24 cm1 CD-RomCommercio & servizi382001Commercio & serviziTurismo ruraleLegislazione343.4508559104LINGUANTI,Saverio428437ITsalbcISBD990002940140203316XXIV.3.P 94 (IG XVI 622)54993 g.IG XVI001590709BKGIUCHIARA9020070606USA011205RSIAV39020090608USA011210Agriturismo e produttori agricoli709065UNISA03941nam 22006615 450 991029818610332120251116194839.0981-10-7007-510.1007/978-981-10-7007-5(CKB)4100000001381669(DE-He213)978-981-10-7007-5(MiAaPQ)EBC5183850(PPN)222226196(EXLCZ)99410000000138166920171204d2018 u| 0engurnn|008mamaatxtrdacontentcrdamediacrrdacarrierContemporary Case Studies on Fashion Production, Marketing and Operations /edited by Pui-Sze Chow, Chun-Hung Chiu, Amy C. Y. Yip, Ailie K. Y. Tang1st ed. 2018.Singapore :Springer Singapore :Imprint: Springer,2018.1 online resource (XIV, 243 p. 33 illus., 23 illus. in color.) Springer Series in Fashion Business,2366-8776981-10-7006-7 Includes bibliographical references and index.Part I: Fashion Production -- Chapter 1: Technological advance in fashion product development -- Chapter 2: Sustainable fashion supply chains -- Part II: Fashion Retailing and Marketing.- Chapter 3: Globalization and brand management -- Chapter 4: Retail franchising in emerging markets -- Chapter 5: Brand development in China -- Chapter 6: Social media marketing of fashion brands -- Chapter 7: Multi-channel strategy -- Part III: Fashion Business Operations.- Chapter 8: Big data and business analytics in the fashion industry -- Chapter 9: RFID adoption in the fashion industry -- Chapter 10: Fashion business as a social enterprise.This book adopts a case study based research approach to examine the contemporary issues in the fashion industry. It documents real-world practices in fashion business from production, marketing to operations. Founded on an extensive review of literature, these case studies discuss the challenges that are pertinent to the current business environment in this important industry, provide benchmarks and generate insights to practitioners as well as suggest future directions to researchers. The book serves as a nexus of the theories and the industrial practices that advances knowledge for both the academia and the private sector in fashion business.Springer Series in Fashion Business,2366-8776Marketing researchTextile industryProduction managementBusiness logisticsMarket Research/Competitive Intelligencehttps://scigraph.springernature.com/ontologies/product-market-codes/513030Textile Engineeringhttps://scigraph.springernature.com/ontologies/product-market-codes/C24000Productionhttps://scigraph.springernature.com/ontologies/product-market-codes/519010Supply Chain Managementhttps://scigraph.springernature.com/ontologies/product-market-codes/519030Marketing research.Textile industry.Production management.Business logistics.Market Research/Competitive Intelligence.Textile Engineering.Production.Supply Chain Management.687.0688Chow Pui-Szeedthttp://id.loc.gov/vocabulary/relators/edtChiu Chun-hungedthttp://id.loc.gov/vocabulary/relators/edtC. Y. Yip Amyedthttp://id.loc.gov/vocabulary/relators/edtK. Y. Tang Ailieedthttp://id.loc.gov/vocabulary/relators/edtMiAaPQMiAaPQMiAaPQBOOK9910298186103321Contemporary Case Studies on Fashion Production, Marketing and Operations2518427UNINA