00940nam--2200361---450-99000278694020331620060721125123.0000278694USA01000278694(ALEPH)000278694USA0100027869420060721d1991----km-y0itay0103----baitaIT||||||||001yyMarketing managementletturePhilip Kotler e Walter G. ScottTorinoISEDI1991X, 445 p.25 cm20012001001-------2001Marketing658.8KOTLER,Philip34994SCOTT,Walter G.594215ITsalbcISBD990002786940203316P10 666DISTRABKDISTRADISTRA19020060721USA011251Marketing management996346UNISA