00938nam--2200373---450-99000278618020331620060721101232.00-333-35399-4000278618USA01000278618(ALEPH)000278618USA0100027861820060721d1983----km-y0itay0103----baenggGB||||||||001yyMarketingtheory and practiceedited by Michael J. Baker2th ed.LodonMacmillan1983XIV, 426 p.24 cm20012001001-------2001Marketing658.8BAKER,Michael J.ITsalbcISBD990002786180203316P10 647DISTRABKDISTRADISTRA19020060721USA011012Marketing55295UNISA