01117nam--2200385---450-99000278606020331620060721094208.0000278606USA01000278606(ALEPH)000278606USA0100027860620060721d1975----km-y0itay0103----baengUS||||||||001yyCases in marketing managementEdward C. Bursk, Stephen A. Greyser2th ed.EnglewoodPrentice-Hall1975XV, 232 p.23 cmPrentice-Hall foundations of marketing series2001Prentice-Hall foundations of marketing series2001001-------2001Marketingcasi studio658.8BURSK,Edward C.108774GREYSER,Stephen A.106950ITsalbcISBD990002786060203316P10 645DISTRABKDISTRADISTRA19020060721USA010942Cases in marketing management996304UNISA