01022nam--2200361---450-99000235480020331620090119155318.0000235480USA01000235480(ALEPH)000235480USA0100023548020050113d1966----km-y0itay0103----baengUS||||||||001yyResearch program in marketingPaul E. Nelson, Lee E. PrestonCaliforniaSpecial Pubblications1966124 p.22 cm20012001001-------2001658.8NELSON,Paul E.571440PRESTON,Lee E.105824ITsalbcISBD990002354800203316658.8 NEL 1 (IRA 9 83)14344 E.C.IRA 900011612BKECOSIAV71020050113USA010942RSIAV29020090119USA011553Research program in marketing1062375UNISA