00986nam--2200349---450-99000234562020331620090119124008.0000234562USA01000234562(ALEPH)000234562USA0100023456220050110d1963----km-y0itay0103----baengUS||||||||001yyDevelopment of marketing theoryGeorge SchwartzCincinnatiSouth-Western publishing company1963VIII, 152 p.23 cm20012001001-------2001658.8SCHWARTZ,George47872ITsalbcISBD990002345620203316658.8 SCH 2 (IRA 9 22)2787 E.C.IRA 900011633BKECOSIAV41020050110USA011816RSIAV29020090119USA011240Development of marketing theory1061918UNISA