01099nam--2200373---450-99000226759020331620090122162051.0000226759USA01000226759(ALEPH)000226759USA0100022675920041214d1972----km-y0itay0103----baengUS||||||||001yyMarket segmentationconcepts and applicationsedited by James F. Engel, Henry F. Fiorillo, Murray A. CayleyNew York [etc.]Holt rinehart and Winston1972XIII, 486 p.24 cm20012001001-------2001658.8ENGEL,James F.CAYLEY,Murray A.FIORILLO,Henry F.ITsalbcISBD990002267590203316658.8 MAR 22 (IRA 9 170)27838 E.C.IRA 900010722BKECOSIAV71020041214USA011210RSIAV19020090122USA011620Market segmentation1066861UNISA