01115nam--2200373---450-99000225653020331620090123152738.0000225653USA01000225653(ALEPH)000225653USA0100022565320041210d1971----km-y0itay0103----baengUS||||||||001yyAnalysis and decision makingcases for marketing managementH. Lee Mathews, Ira J. Dolich and David T. WilsonEnglewood CliffsPrentice-Hall1971XII,251 p.23 cm20012001001-------2001658.8MATHEWS,H. Lee112611DOLICH,Ira J.112612WILSON,David T.309672ITsalbcISBD990002256530203316658.8 MAT 1 (IRA 9 144)14068 E.C.IRA 900011219BKECOSIAV41020041210USA011306RSIAV39020090123USA011527Analysis and decision making1034068UNISA