01114nam--2200373---450-99000208610020331620090121131247.0000208610USA01000208610(ALEPH)000208610USA0100020861020041015d1969----km-y0itay0103----baengUS||||||||001yyMarketing research and information systemstext and casesRobert D. Buzzell, Donald F. Cox, Rex V. BrownNew YorkMcGraw-Hill1969XII, 788 p.24 cm20012001001-------2001658.8BUZZELL,Robert D.89325COX,Donald F.567405BROWN,Rex V.12903ITsalbcISBD990002086100203316658.8 BUZ 2 (IRA 16 25)27816 E.C.IRA 1600011015BKECOSIAV31020041015USA011325RSIAV39020090121USA011312Marketing research and information systems1042798UNISA