00996nam--2200349---450-99000207450020331620090128095943.0000207450USA01000207450(ALEPH)000207450USA0100020745020041012d1971----km-y0itay0103----bafreFR||||||||001yy<<La>> strategie publicitaireLeo BogartParisLes editions d'organisation1971400 p., [5] c. di tav.25 cm20012001Strategy in advertising15362001-------2001659.1BOGART,Leo108972ITsalbcISBD990002074500203316659.1 BOG 2 (IRA 9 98)28418 E.C.IRA00012074BKECOSIAV51020041012USA011617RSIAV29020090128USA010959Strategy in advertising15362UNISA