01365nam--2200421---450-99000119600020331620050712111019.00-521-00191-9000119600USA01000119600(ALEPH)000119600USA0100011960020031015d2002----km-y0enga50------baengUSa|||||||001yy<<The>> winning messagecandidate behavior, compaign discourse, and democracyAdam F. SimonCambridgeCambridge university press2002181 p.ill.24 cmCommunication, Society and Politics2001Communication, Society and Politics2001001-------2001PropagandaStati Uniti d'AmericaElezioni politicheStati Uniti d'AmericaSIMON,Adam F.555911ITsalbcISBD990001196000203316IV.1. 582(XV i 327)11740 L.M.XV i00088035IV.1. 582a(XV i 327BIS)11630 E.C.XV iBKUMAMARIA1020031015USA011127PATRY9020040406USA011726SIAVER9020040503USA011256COPAT79020050712USA011110Winning message985207UNISA