00836nam1 2200253 450 00000894020090220140018.0978-92-844-1207-520080128d2007----km-y0itay50------baengSPy-------001yyHandbook on tourism market segmentationmaximising marketing effectivenessWorld Tourism Organization, European Travel CommissionMadridWorld tourism organization2007XIV, 120 p.29 cmTurismo338.479121World tourism organizationEuropean Travel CommissionITUNIPARTHENOPE20090212RICAUNIMARC000008940338-H/240477NAVA12009Handbook on tourism market segmentation1204584UNIPARTHENOPE