02493nam 2200661 a 450 991101953970332120200520144314.0978661317514497804708281990470828196978111919938011191993879781283175142128317514297804708281820470828188(CKB)2550000000041176(EBL)693368(OCoLC)747434414(SSID)ssj0000522492(PQKBManifestationID)12251031(PQKBTitleCode)TC0000522492(PQKBWorkID)10527801(PQKB)10668272(MiAaPQ)EBC693368(Perlego)1013714(EXLCZ)99255000000004117620110801d2011 uy 0engur|n|---|||||txtccrExport now five keys to entering new markets /Frank Lavin & Peter Cohan ; foreword by Gary Locke1st ed.Singapore ;Hoboken, N.J. John Wiley & Sons, (Asia) Pte. Ltd.20111 online resource (239 p.)Includes index.9780470828168 0470828161 pt. 1. Why and what : setting your export goals -- pt. 2. How : five keys to choosing your export strategy -- pt. 3. When : making your export strategy happen.Learn how your business can tap into foreign markets In Export Now, two international business experts reveal the secrets to taking your company global. Offering a real-life strategy that businesses of any size can use to expand their reach around the world, this book is the ultimate guide to identifying, evaluating, and profiting from global opportunities. Essential reading for any company looking to expand abroad, the book explains the five essentials of international growth. All businesses know they need to get into new markets, but the lack of familiarity, the culturaExportsExport marketingExports.Export marketing.658.84658.848Lavin Frank1842494Locke Gary1842495Cohan Peter1729176MiAaPQMiAaPQMiAaPQBOOK9911019539703321Export now4422648UNINA