04652nam 2200733Ia 450 991101947320332120200520144314.097866109572179781119197492111919749X9781280957215128095721297804701954440470195444(CKB)1000000000356207(EBL)309802(OCoLC)476092261(SSID)ssj0000077245(PQKBManifestationID)11970029(PQKBTitleCode)TC0000077245(PQKBWorkID)10039889(PQKB)11690797(MiAaPQ)EBC309802(CaSebORM)9780470171288(OCoLC)183318358(OCoLC)ocm183318358 (Perlego)2785158(EXLCZ)99100000000035620720070430d2007 uy 0engur|n|---|||||txtccrThe power of mobility how your business can compete and win in the next technology revolution /Russell McGuire1st editionHoboken, N.J. John Wiley & Sonsc20071 online resource (258 p.)Description based upon print version of record.9780470171288 0470171286 Includes bibliographical references and index.THE POWER OF MOBILITY; Foreword; Contents; Preface: Welcome to the Mobile World; What's in this Book for You; Acknowledgments; Part I: The Mobility Age; Chapter 1: Technology Sets the Stage; The Gutenberg Press Unleashes Reformation and Renaissance; Bacon's Law; The Steam Engine Powers the Industrial Age; The Second Law of Thermodynamics; The Telegraph Signals the Telecom Era; ""Time Is Money''; The Microprocessor Produces the Personal Computer (PC) Era; ""Moore's Law''; Notes; Chapter 2: Redefining Communications; Redefining Business Communications; Redefining Consumer CommunicationsChapter 3: The Law of Mobility Signals TransformationThe Internet Connects the World; ""Metcalfe's Law''; Wireless Technologies Unleash the Power of Mobility; ""The Law of Mobility''; Notes; Chapter 4: What Power?; Context Matters; Converging Power; Part II: Seven Steps to the Power of Mobility; Chapter 5: Introducing the Seven Steps; Making a Product Mobile; Adding Mobility into Products Today; I Thought Cameras Already Were Mobile; Can Mobility Increase the Value of Your Product?; Making a Service Mobile; Adding Mobility into Services Today; Can Mobility Increase the Value of Your Service?Making a Process MobileHigh Reward, High Risk; Notes; Chapter 6: Digitize; How to Digitize; Notes; Chapter 7: Connect; Notes; Chapter 8: Evaluate; Increasing Availability; Contextual Relevance; Reduced Costs; What Does It Take?; Notes; Chapter 9: Limit; Wireless Technology; Network Provider; Geography; Activities; Notes; Chapter 10: Position; Risk; Reward; Replication; Wrapping It All Together; Note; Chapter 11: Protect; What Are These Dangers?; Taming the Dangers; Notes; Chapter 12: Learn from Your Customers; The Three Imperatives; The Levels of Learning; NotesChapter 13: Conclusion: Go Capture the Power!Me-Too-Plus or New Category?; Deliver the Value, Capture the Power; Notes; IndexPraise For The Power of Mobility: How Your Business Can Compete and Win in the Next Technology Revolution ""Mobility is the next technology force that is redefining how businesses operate. Going forward, the winners will be 'anywhere enterprises' that learn how to combine the Power of Mobility with broadband connectivity to create competitive advantage. Russell's book lays out a straightforward road map for how to do just that.""-Berge Ayvazian, Chief Strategy Officer, Yankee Group ""Our experience has proved that integrating the mobility of our services into the lBusiness enterprisesTechnological innovationsBusiness enterprisesComputer networksManagementMobile communication systemsManagementBusiness planningBusiness enterprisesTechnological innovations.Business enterprisesComputer networksManagement.Mobile communication systemsManagement.Business planning.658.4012McGuire Russell1964-1840980MiAaPQMiAaPQMiAaPQBOOK9911019473203321The power of mobility4420567UNINA