03340nam 2200769Ia 450 991097341370332120200520144314.0978661286732397807735854160773585419978128286732112828673269780773576889077357688610.1515/9780773576889(CKB)2670000000078770(OCoLC)713186309(CaPaEBR)ebrary10424136(SSID)ssj0000478803(PQKBManifestationID)11317432(PQKBTitleCode)TC0000478803(PQKBWorkID)10435129(PQKB)10025953(CEL)432995(CaBNvSL)slc00225589(Au-PeEL)EBL3332079(CaPaEBR)ebr10559028(CaONFJC)MIL286732(VaAlCD)20.500.12592/g5319t(MiAaPQ)EBC3332079(DE-B1597)657772(DE-B1597)9780773576889(MiAaPQ)EBC3271174(Perlego)3551148(EXLCZ)99267000000007877020100727d2009 uy 0engurcn|||||||||txtccrSelling out academic freedom and the corporate market /Howard Woodhouse1st ed.Montreal ;Ithaca McGill-Queen's University Pressc20091 online resource (361 p.) 9780773535800 0773535802 Includes bibliographical references and index.1. Market Model of Education and the Threat to Academic Freedom -- 2. Marketing Professor Meets the Market -- 3. Taking on Big Pharma -- 4. Commercializing Research and Losing Autonomy -- 5. Going beyond the Market: Evaluating Teaching by Evaluating Learning -- 6. Value Program in Theory and Practice -- 7. People's Free University as an Alternative Model.Selling Out demonstrates that the logics of value of the market and of universities are not only different but opposed to one another. By introducing the reader to a variety of cases, some well known and others not, Woodhouse explains how academic freedom and university autonomy are being subordinated to corporate demands and how faculty have attempted to resist this subjugation. He argues that the mechanistic discourse of corporate culture has replaced the language of education - subject-based disciplines and the professors who teach them have become "resource units," students have become "educational consumers," and curricula have become "program packages." Graduates are now "products" and "competing in the global economy" has replaced the search for truth.Academic freedomCanadaBusiness and educationCanadaHigher education and stateCanadaUniversity autonomyCanadaAcademic freedomBusiness and educationHigher education and stateUniversity autonomy378.1/2130971Woodhouse Howard Robert1947-1807812MiAaPQMiAaPQMiAaPQBOOK9910973413703321Selling out4357772UNINA