02015nam 2200541Ia 450 991096908480332120251117052023.0981-4312-39-80-462-09393-X(CKB)1000000000724816(EBL)798417(OCoLC)806202860(SSID)ssj0000427948(PQKBManifestationID)11257699(PQKBTitleCode)TC0000427948(PQKBWorkID)10413678(PQKB)11110078(MiAaPQ)EBC798417(Au-PeEL)EBL798417(CaPaEBR)ebr10424351(EXLCZ)99100000000072481620091123d2008 uy 0engur|n|---|||||txtccrSelling skills for complete amateurs /Bob Etherington1st ed.London Marshall Cavendish Business20081 online resource (202 p.)Paperback.1-905736-45-2 Cover; Title; Copyright; Contents; Introduction; 1 Who sold you this then?; 2 Never make a statement when you could ask a question; 3 Stop selling: start asking "SWOT"; 4 Features, advantages and benefits; 5 I object! (Objection overruled!); 6 How to sell in the worst of times; 7 Getting your contract signed; 8 The ubiquitous sales letter; About the authorNearly everyone within a company is involved in selling at one level or another. Yet, the majority of those people are not professional frontline salespeople - they have never received any training in selling or in dealing with customers. As a result, oppSellingBusinessSelling.Business.658.85Etherington Bob882519MiAaPQMiAaPQMiAaPQBOOK9910969084803321Selling skills for complete amateurs1971193UNINA