00936nam a2200277 i 450099100043595970753620020503180650.0010704s1991 it ita 882043107630000b10077182-39ule_instLE02516072ExLFac. Economiaita659.1Ellefsen, Olaf369081Come programmare una campagna pubblicitaria /Olaf Ellefsen6. edMilano :F. Angeli,1991275 p. ;22 cmAzienda moderna ;79Pubblicità.b1007718217-02-1727-06-02991000435959707536LE025 ECO 659 ELL01.0112025000076822le025-E0.00-l- 04540.i1008770927-06-02Come programmare una campagna pubblicitaria195318UNISALENTOle02501-01-01ma -itait 0105935nam 2200661 a 450 991096802760332120240416181350.01-61487-813-7(CKB)2670000000275816(EBL)3327298(SSID)ssj0000821447(PQKBManifestationID)11510321(PQKBTitleCode)TC0000821447(PQKBWorkID)10879519(PQKB)10119042(OCoLC)61931755(MdBmJHUP)muse22274(Au-PeEL)EBL3327298(CaPaEBR)ebr10614203(OCoLC)929118274(MiAaPQ)EBC3327298(BIP)42679966(BIP)7981512(EXLCZ)99267000000027581620020722d2002 uy 0engur|n|---|||||txtccrAn essay on the nature and conduct of the passions and affections with illustrations on the moral sense /Francis Hutcheson ; edited and with an introduction by Aaron Garrett1st ed.Indianapolis Liberty Fundc20021 online resource (257 p.)The collected works of Francis HutchesonNatural law and enlightenment classicsDescription based upon print version of record.0-86597-387-3 Includes bibliographical references and index.""Francis Hutcheson, An Essay on the Nature and Conduct of the Passions and Affections, with Illustrations on the Moral Sense ""; ""Front Matter ""; ""Title Page ""; ""Copyright Details ""; ""Table of Contents ""; ""Introduction, p. ix ""; ""Acknowledgments, p. xxv ""; ""The Preface, p. 3 ""; ""The Contents, p. 13 ""; ""Treatise I ""; ""Section I. A General Account of our several Senses and Desires, p. 15 ""; ""Section II. Of the Affections and Passions: The natural Laws of pure Affection: The confused Sensations of the Passions, with their final Causes, p. 30 """"Section III. Particular Divisions of the Affections and Passions, p. 48 """"Sections IV. How far our several Affections and Passions are under our Power, either to govern them when raised, or to prevent their arising: with some general Obersvations about their Objects, p. 66 ""; ""Section V. A Comparison of the Pleasures and Pains of the several Senses, as to Intenseness and Duration, p. 87 ""; ""Section VI. Some general Conclusions concerning the best Management of our Desires. With some Principles necessary to Happiness, p. 110 """"Treatise II. Illustrations upon the Moral Sense, p. 133 """"Section I. Concerning the Character of Virtue, agreeable to Truth or Reason, p. 137 ""; ""Section II. Concerning that Character of Virtue and Vice; the Fitness or Unfitness of Actions, p. 155 ""; ""Section III. Mr. Woolaston's Significancy of Truth, as the Idea of Virtue, considered, p. 161 ""; ""Section IV. Shewing the Use of Reason concerning Virtue and Vice, upon Supposition that we receive these Ideas by a Moral Sense, p. 173 ""; ""Section V. Shewing that Virtue may have whatever is meant by Meritand be rewardable upon the Supposition that it is perceived by a Sense, and elected from Affection or Instinct, p. 178 """"Section VI. How far a Regard to the Deity is necessary to make an Action Virtuous, p. 187 ""; ""Textual Notes, p. 205 ""; ""Index, p. 221 ""In An Essay on the Nature and Conduct of the Passions and Affections, with Illustrations on the Moral Sense, Francis Hutcheson answers the criticism that had been leveled against his first book Inquiry into the Original of Our Ideas of Beauty and Virtue (1725). Together the two works constitute the great innovation in philosophy for which Hutcheson is most well known. The first half of the Essay presents a rich moral psychology built on a theory of the passions and an account of motivation, deepening and augmenting the doctrine of moral sense developed in the Inquiry. The second half of the work, the Illustrations, is a brilliant attack on rationalist moral theories and is the font of many of the arguments taken up by Hume and used to this day. As editor Aaron Garrett notes, In the Essay Hutcheson provides his crucial argument against Hobbes and Mandeville, that not just egoistic self-preservation, but also benevolence, is an essential feature of human nature. Professor Garrett has constructed a critical variorum edition of this great work. Because there are no manuscripts of the work, this could be done only by comparing all extant lifetime editions. Three such editions exist: those of 1728, 1730 (chiefly a reprint of the 1728 edition), and 1742. The Liberty Fund edition collates the first edition with Hutcheson's revision of 1742. Francis Hutcheson was a crucial link between the continental European natural law tradition and the emerging Scottish Enlightenment. Hence, he is a pivotal figure in the Natural Law and Enlightenment Classics series. A contemporary of Lord Kames and George Turnbull, an acquaintance of David Hume, and the teacher of Adam Smith, Hutcheson was arguably the leading figure in making Scotland distinctive within the general European Enlightenment. Aaron Garrett is Associate Professor of Philosophy at Boston University. Knud Haakonssen is Professor of Intellectual History and Director of the Centre for Intellectual History at the University of Sussex, England.Natural Law PaperEmotionsEarly works to 1850EthicsEmotionsEthics.171/.2Hutcheson Francis1694-1746.122991MiAaPQMiAaPQMiAaPQBOOK9910968027603321An essay on the nature and conduct of the passions and affections4446164UNINA