02482nas a2200505 i 450099100260008970753620250220075440.0011205c1953uuuufr w| | |fre 0245-99490014-5270b11681974-39ule_instPERLE003557CDU 90054L'ExpressL'ExpressL'express internationalParis :L'Express,1953-SettimanaleDal n. 1749 (18 jan. 1985) in copertina: L'Express internationalIl complemento del titolo variaIl formato variaCodice CNR: P 00030358LE002 1973-1991; 1997- lac. 1991;1997-1998; 2001-2002;LE025 1991-1998; Lac.: 1991;1993;1996-1998;.b1168197411-04-1808-07-02991002600089707536LE002 D Per. Sett. 031le002-E0.00-no180000.i1191026408-07-02LE002a. 20041le002nE144.97-no180000.i1320471317-03-04LE00220051le002nE155.12-l-180000.i1401094x21-02-05LE002a. 20061le002nE155.12-no180000.i1421579203-04-06LE002a. 20071le002nE152.96-no180000.i1450553806-07-07LE002a. 20081le002nE163.65-no180000.i1467754425-02-08LE002a. 20101le002nE175.08-no180000.i1513422224-05-10LE002a. 20111le002nE156.66-no180000.i1528535221-06-11LE0251le025-E0.00-no180000.i1191028808-07-02LE002a. 20121le002nE157.31-n-180000.i1540711108-05-12LE002a. 20131le002nE167.51-no180000.i1547866x31-01-13LE002a. 20141le002nE159.53n-180000.i1559741613-03-14LE002a. 20151le002nE181.33n-180000.i1566702916-04-15LE002a. 20161le002nE176.99n-180000.i1572045711-05-16LE002a. 20171le002nE173.34n-180000.i1584346411-04-18Express442407UNISALENTO(9)le002le02501-01-01sa-frexx21005340nam 2200709Ia 450 991096551820332120200520144314.0978111841676111184167679781299475731129947573697811184202871118420284(CKB)2550000001020359(EBL)1170687(SSID)ssj0000871063(PQKBManifestationID)11454969(PQKBTitleCode)TC0000871063(PQKBWorkID)10819708(PQKB)10493139(DLC) 2013006061(Au-PeEL)EBL1170687(CaPaEBR)ebr10690353(CaONFJC)MIL478823(OCoLC)842208273(MiAaPQ)EBC1170687(Perlego)1001978(EXLCZ)99255000000102035920130211d2013 uy 0engurcn|||||||||txtccrAdvanced presentations by design creating communication that drives action /Andrew V. Abela, Ph.D2nd ed.San Francisco Pfeiffer, A Wiley Imprint20131 online resource (223 p.)Description based upon print version of record.9781118347911 1118347919 Includes bibliographical references and index.Cover; Title page; Copyright page; Contents; Foreword; Acknowledgments; Introduction; Why Do We Need to Reinvent the Way We Design Presentations?; The Presentation Challenge Is Greater Than Ever; Current Presentation Standards-Space Age or Sophomoric?; Bad Advice; Bad Examples; The Problem of Presenter-Focus and the Seven Deadly Mistakes of Presentation Design; Good Advice, Not Applied; How to Reinvent Your Presentation: The Extreme Presentation TM Method; Ten Steps for Developing an Extreme Presentation; The Main Insights in This Book, on One Page; Where to Start . . .If You Have an Important Presentation Due Soon (e.g., Tomorrow Morning) If You Have More Time; How This Book Is Different from All Other Presentation Books; What This Book Is and Is Not-About; The Structure of This Book; PART I: Who?; 1: Audience; Understanding What Types of Communication Will Be Most Effective for Your Audience; Step 1: Identify the Communication Preferences of the Different Personality Types in Your Audience; How to Estimate Your Audience's Personality Types; How to Match Your Presentation Design to Different Personality Types in the Same Audience; Introverts vs. ExtrovertsSensors vs. Intuitors Thinkers vs. Feelers; Judgers vs. Perceivers; Additional Information About Your Audience; PART II: What?; 2: Objective; Setting a Measurable Objective for Your Presentation; Step 2: Set Specific Objectives for What You Want Your Audience to Think and Do Differently After Your Presentation; The Typical-and Wrong-Way to Set Presentation Objectives; Developing Effective Presentation Objectives; The Curse of the "Update" Presentation; How Do You Know Whether You Have Set the Right Objectives?; 3: Problem SolutionArticulating the Audience's Problem and Your Proposed Solution to It Step 3: Identify a Problem Your Audience Has That Your Presentation Will Contribute to Solving; Choosing the Right Problem; How to Find the Right Problem-The Five Why's; How Do I Find the Right Level of Analysis?; What If the Problem Is So Big That I Cannot Help Them Solve It?; What If All I Can Come Up With Are a Bunch of Small Problems Rather Than One Big One?; What If I'm Just Presenting Information or Providing an Update?; What If I Am Creating a Training Presentation?What If There Is Clearly a Problem, But the Audience I Am Trying to Engage Just Does Not Seem to Want to Hear About It? Isn't Focusing on "Problems" Rather Negative?; Crafting Your Solution; What If I Only Have a Solution to Part of the Problem?; How Do I Know Whether I Have Chosen the Right Solution?; Should I Include Rival Solutions to the One I'm Offering?; How Do I Handle Really Controversial Solutions?; What If I Just Can't Get My Thoughts Straight? Using the One-Page Memo; What Do I Do If There Really Isn't a Clear Solution to the Problem?; The Importance of Being Audience-Focused4: EvidenceOffering a new, exciting approach to the typically conventional practice for creating presentations, this new edition to a popular resource has compiled its material from more than 200 research studies in the fields of communication, marketing, psychology, multimedia, and law. The book demonstrates how to adapt a presentation to different audience personality preferences, what role the data should play and how much of it is necessary, how to turn data into a story, and how to design persuasive-yet-comprehensible visual layouts.Business presentationsBusiness communicationBusiness presentations.Business communication.658.4/52Abela Andrew V.1965-1814039MiAaPQMiAaPQMiAaPQBOOK9910965518203321Advanced presentations by design4367614UNINA