03061nam 2200637 a 450 991095630390332120240508085849.09781566399364156639936X97814399055241439905525(CKB)2550000001114740(EBL)547453(OCoLC)646816257(SSID)ssj0000430530(PQKBManifestationID)11289094(PQKBTitleCode)TC0000430530(PQKBWorkID)10453543(PQKB)11584787(MiAaPQ)EBC547453(MdBmJHUP)muse15603(Au-PeEL)EBL547453(CaPaEBR)ebr10397301(CaONFJC)MIL514612(Perlego)2034556(EXLCZ)99255000000111474020010824d2002 uy 0engur|||||||nn|ntxtccrVegetarianism movement or moment? /Donna Maurer1st ed.Philadelphia, Pa. Temple University Pressc20021 online resource (213 p.)Description based upon print version of record.9781566399357 1566399351 9781299833616 1299833616 Includes bibliographical references (p. 183-186) and index.Contents; Preface; Acknowledgments; 1. What Is Vegetarianism? And Who Are the Vegetarians?; 2. Vegetarian Diets and the Health Professions: Historical Perspectives and Contemporary Issues; 3. Charting the Contemporary Vegetarian Movement in the Social Movement Field; 4. Vegetarianism: Expressions of Ideology in Vegetarian Organizations; 5. The Beliefs and Strategies of Vegetarian Movement Leaders; 6. Organizational Strategy in Action: Promoting a Vegetarian Collective Identity; 7. The Food Industry's Role in Promoting and Gaining Acceptance for Vegetarian Diets8. What Is the Future of the Vegetarian Movement? Appendix A: Methodology; Appendix B: Vegetarian Websites; Notes; Select Bibliography; IndexVegetarianism seems to be increasing in popularity and acceptance in the United States and Canada, yet, quite surprisingly, the percentage of the population practicing vegetarian diets has not changed dramatically over the past 30 years. People typically view vegetarianism as a personal habit or food choice, even though organizations in North America have been promoting vegetarianism as a movement since the 1850's. This book examines the organizational aspects of vegetarianism and tries to explain why the predominant movement strategies have not successfully attracted more people to adoptVegetarianismSocial aspectsVegetarianismSocial aspects.613.2/62Maurer Donna1961-1804314MiAaPQMiAaPQMiAaPQBOOK9910956303903321Vegetarianism4352270UNINA