05658nam 2200745 a 450 991084141880332120230725053004.01-283-40736-197866134073681-4443-4061-11-4443-4219-3(CKB)3460000000003425(StDuBDS)AH21639335(SSID)ssj0000482350(PQKBManifestationID)11929736(PQKBTitleCode)TC0000482350(PQKBWorkID)10485155(PQKB)10165323(MiAaPQ)EBC697787(EXLCZ)99346000000000342520100816d2011 fy| 0engur|||||||||||txtccrPower performance[electronic resource] /reporting for the multimedia journalist /by Terrry Anzur, Tony SilviaOxford Wiley-Blackwell20111 online resource (256 p.)Bibliographic Level Mode of Issuance: Monograph1-4051-9868-0 About the Authors. Foreword by Lester Holt, NBC News/MSNBC. Introduction. 1 The Role of the Storyteller. Profile: Brian Williams, NBC News. Resource: IJPC.org, The Image of the Journalist in Popular Culture. 2 Reporting Stories across Media. Profile: Linda Hurtado, WFTS-TV. Profile: Casey Cora, http://oakpark.patch.com. 3 Writing the Story for Print and the Web. Profile: J.R. Raphael, Contributing Editor, PC World . Profile: Eric Deggans, St. Petersburg Times and tampabay.com. 4 Video Storytelling on the Air and on the Web. Profile: Joe Little, KGTV-TV San Diego. Profile: Jessica Yellin, TV Reporter, CNN. 5 Presenting the Story on Camera, on Air, and Online. Profile: Poppy Harlow, CNNMoney.com. Profile: Owen J. Michael, KABC-TV. 6 Practicing Public Relations in a Multimedia World. Profile: James Lee, Lee Strategy Group. Profile: Ann Kellan, Intermedia Marketing & Production, Atlanta. 7 Ethical Journalism in Multicultural Media. Profile: Corey Flintoff, National Public Radio, www.npr.org. Profile: Frenita Buddy, Hope Channel. 8 Putting Your Skills to Work. Profile: Kris Van Cleave, WJLA-TV. Profile: Lila King, Senior Producer, CNN.com. Index.Terry Anzur's 'Power Performance' offers expert advice from a seasoned reporter on how to succeed as a journalist in the digital age. Strategies for storytelling on a variety of platforms are discussed, with case studies of press and PR professionals serving as examples.This book is a unique and definitive guide to the skills necessary for on-camera journalism and offers an invaluable behind-the-scenes look at the profession. Tailors the traditional skills of writing, reporting, and producing to the needs of journalists working in front of the camera Includes chapters devoted to the role of the storyteller, reporting the story across multiple platforms, and presenting the story on-camera Incorporates profiles of leading multimedia journalists and public relations practitioners Addresses the key ethical issues for the profession Offers practical advice for putting presentation skills to work Storytelling skills covered can be applied to a variety of traditional and new media formats including television news, radio, and podcasts With television news anchors becoming daily celebrity guests in our homes and traditional news media turning increasingly to multimedia enhancements, there is a growing need for journalists and public relations practitioners to develop essential presentation skills. This is the first book available for professionals and students interested primarily in transmitting news and information on-camera in multi-media formats, rather than working behind the scenes. Writing, reporting, and producing skills are examined specifically in terms of their application to effective communication with the viewing audience of both traditional and new media. A guide to storytelling skills for journalism and public relations in multiple media platforms, including print, broadcast, and the web, this book offers invaluable behind-the-scenes insights and profiles of leading multimedia journalists and public relations practitioners. Practical advice is offered on how to put presentation skills to work and the key ethical issues are addressed. This book will appeal to working professionals seeking to enhance their skills, students, citizen journalists and anyone interested in breaking in to on-camera journalism and public relations.Reporters and reportingReporters and reportingCase studiesMedia StudiesukslcMass mediaAuthorshipBroadcast journalismAuthorshipReporters and reportingPublic relationsJournalism & CommunicationsHILCCJournalismHILCCCommunication & Mass MediaHILCCElectronic books.lcshReporters and reporting.Reporters and reportingMedia Studies.Mass mediaAuthorshipBroadcast journalismAuthorshipReporters and reportingPublic relationsJournalism & CommunicationsJournalismCommunication & Mass Media070.43Anzur Terry1730910Silvia Tony1730911StDuBDSStDuBDSStDuBDSZUkPrAHLSBOOK9910841418803321Power performance4142787UNINA