02607nam 2200601Ia 450 991083044090332120170822102744.01-4526-0420-71-118-98383-11-62198-430-31-282-54946-497866125494650-470-62567-8(CKB)2670000000014450(EBL)510182(OCoLC)609861446(SSID)ssj0000361325(PQKBManifestationID)12119541(PQKBTitleCode)TC0000361325(PQKBWorkID)10351330(PQKB)11506678(MiAaPQ)EBC510182(CaSebORM)9780470539392(EXLCZ)99267000000001445020091217d2010 uy 0engur|n|---|||||txtccrHow to measure anything[electronic resource] finding the value of "intangibles" in business /Douglas W. Hubbard2nd ed.Hoboken, N.J. Wileyc20101 online resource (323 p.)Includes index.0-470-53939-9 Includes bibliographical references and index.How to Measure Anything, Second Edition: Finding the Value of Intangibles in Business; Contents; Preface; Acknowledgments; Section I: Measurement: The Solution Exists; Section II: Before You Measure; Section III: Measurement Methods; Section IV: Beyond the Basics; Appendix: Calibration Tests (and Their Answers); Index Now updated with new research and even more intuitive explanations, a demystifying explanation of how managers can inform themselves to make less risky, more profitable business decisions This insightful and eloquent book will show you how to measure those things in your own business that, until now, you may have considered ""immeasurable,"" including customer satisfaction, organizational flexibility, technology risk, and technology ROI.Adds even more intuitive explanations of powerful measurement methods and shows how they can be applied to areas such as risk management and Intangible propertyValuationCorporationsValuationIntangible propertyValuation.CorporationsValuation.657/.7658Hubbard Douglas W.1962-878024MiAaPQMiAaPQMiAaPQBOOK9910830440903321How to measure anything4008847UNINA