04846nam 22007691c 450 991082714290332120200115203623.01-4742-1203-41-4411-2562-01-282-01391-297866120139111-4411-3959-110.5040/9781474212038(CKB)1000000000722327(EBL)436247(OCoLC)317116568(SSID)ssj0000274785(PQKBManifestationID)12095738(PQKBTitleCode)TC0000274785(PQKBWorkID)10330811(PQKB)10624940(MiAaPQ)EBC436247(Au-PeEL)EBL436247(CaPaEBR)ebr10285150(CaONFJC)MIL201391(OCoLC)893334028(OCoLC)902656610(UtOrBLW)bslw09309004(UtOrBLW)BP9781474212038BC(EXLCZ)99100000000072232720150116e2006 uy 0engur|n|---|||||txtccrWorlds of written discourse Vijay K. Bhatia1st ed.London New York Continuum 2006.1 online resource (247 p.)Advances in applied linguisticsFirst published in 2004 by Continuum, reprinted 2005, 20060-8264-5446-1 0-8264-5445-3 Includes bibliographical references and index1. Overview: Perspectives on Discourse -- 2. The World of Reality -- 3. The World of Private Intentions -- 4. The World of Analysis -- 5. The World of Applications"Genre theory in the past few years has contributed immensely to our understanding of the way discourse is used in academic, professional and institutional contexts. However, its development has been constrained by the nature and design of its applications, which have invariably focused on language teaching and learning, or communication training and consultation. This has led to the use of simplified and idealised genres. In contrast to this, the real world of discourse is complex, dynamic and unpredictable. This tension between the real world of written discourse and its representation in applied genre-based literature is the main theme of this book. The book addresses this theme from the perspectives of four rather different worlds: the world of reality, the world of private intentions, the world of analysis and the world of applications. Using examples from a range of situations including advertising, business, academia, economics, law, book introductions, reports, media and fundraising, Bhatia uses discourse analysis to move genre theory away from educational contexts and into the real world."--Bloomsbury PublishingGenre theory in the past few years has contributed immensely to our understanding of the way discourse is used in academic, professional and institutional contexts. However, its development has been constrained by the nature and design of its applications, which have invariably focused on language teaching and learning, or communication training and consultation. This has led to the use of simplified and idealised genres. In contrast to this, the real world of discourse is complex, dynamic and unpredictable. This tension between the real world of written discourse and its representation in applied genre-based literature is the main theme of this book. The book addresses this theme from the perspectives of four rather different worlds: the world of reality, the world of private intentions, the world of analysis and the world of applications. Using examples from a range of situations including advertising, business, academia, economics, law, book introductions, reports, media and fundraising, Bhatia uses discourse analysis to move genre theory away from educational contexts and into the real world. Introduction • Overview: Perspectives on Discourse • The World of Reality • The World of Private Intentions • The World of Analysis • The World of Applications • ReferencesAdvances in applied linguistics.Discourse analysis, LiterarylinguisticsLanguage and languagesStyleLiterary formEnglish languageStudy and teachingDiscourse analysis, Literary.Language and languagesStyle.Literary form.English languageStudy and teaching.808/.001/4Bhatia V. K(Vijay Kumar),1942-325160UtOrBLWUtOrBLWUkLoBPBOOK9910827142903321Worlds of written discourse265405UNINA