02602nam 2200469 450 991082461600332120210930012331.0(CKB)4100000011784478(MiAaPQ)EBC6507002(Au-PeEL)EBL6507002(OCoLC)1233024209(EXLCZ)99410000001178447820210930d2021 uy 0engurcnu||||||||txtrdacontentcrdamediacrrdacarrierThe corporate terminologist /Kara Warburton ; copy editor Emma WarburtonAmsterdam ;Philadelphia :John Benjamins Publishing Company,[2021]©20211 online resource (xxiv, 249 pages) illustrationsTerminology and lexicography research and practice ;Volume 2190-272-0849-2 90-272-6009-5 Includes bibliographical references and index."The Corporate Terminologist is the first monograph that addresses the principles and methods for managing terminology in content production environments that are both demanding and multilingual, such as those found in global companies and institutions. It describes the needs of large corporations and how those needs demand a new, pragmatic approach to terminology management. The repurposability of terminology resources is a fundamental criterion that motivates the design, selection, and use of terminology management tools, and has a bearing on the definition of termhood itself. The Corporate Terminologist describes and critiques the theories and methods informing terminology management today, and practical considerations such as preparing an executive proposal, designing a termbase, and extracting terms from corpora are also covered. This book is intended for readers tasked with managing terminology in today's challenging production environments, for those studying translation and business communication, and indeed for anyone interested in terminology as a discipline and practice"--Provided by publisher.Terminology and lexicography research and practice ;Volume 21.BusinessTerminologyBusiness communicationBusinessBusiness communication.650.014Warburton Kara1725236Newby C. J.Mrs.,MiAaPQMiAaPQMiAaPQBOOK9910824616003321The corporate terminologist4127990UNINA