03381nam 22007453u 450 991081965980332120230809152146.00-7486-4417-210.1515/9780748644179(CKB)3710000000561643(EBL)4306091(SSID)ssj0001591816(PQKBManifestationID)16289923(PQKBTitleCode)TC0001591816(PQKBWorkID)14226017(PQKB)10914691(MiAaPQ)EBC4306091(DE-B1597)616297(DE-B1597)9780748644179(EXLCZ)99371000000056164320160118d2015|||| u|| |engur|n|---|||||txtccrMedia, persuasion and propaganda[electronic resource] /Marshall SoulesEdinburgh Edinburgh University Press20151 online resource (301 p.)Media TopicsDescription based upon print version of record.0-7486-4416-4 Media, Persuasion and Propaganda; Copyright; Contents; Figures; Acknowledgements; Preface Tricksters at Play; Introduction The Spectrum of Persuasion; 1 Rhetoric and Persuasion; 2 Compelling Images; 3 Public Opinion and Manufacturing Consent; 4 Advertising and Consumer Culture; 5 Psychology of Influence; 6 Propaganda and War; 7 Toward a Rhetoric of Film; 8 Propaganda and Global Economics ; 9 Making News ; 10 Performing Propaganda; Bibliography; Multimedia; IndexLiving in a saturated media environment, we are crowded from all sides by persuasive messages and information. Advice, promotion and propaganda form a spectrum of persuasion - and everywhere we see it performed in its full theatricality, complete with actors, scripts, props and costumes. Based on enduring rhetorical principles, these persuasive techniques and the psychology behind them have become increasingly sophisticated during the 'age of persuasion', a century of applied research in advertising, advocacy, public relations, mass entertainment and social control. Media, Persuasion, and Propaganda guides the reader through the many varieties of persuasion and its performance, exploring the protocols of rhetoric unique to the medium, from orality and print to film and digital images.Media TopicsMedia TopicsMass mediaCase studiesMass mediaMass media and propagandaMass MediaPropaganda PropagandaPersuasion (Psychology)Communication & Mass MediaHILCCJournalism & CommunicationsHILCCMass mediaMass mediaMass media and propagandaMass Media.Propaganda .Propaganda.Persuasion (Psychology)Communication & Mass MediaJournalism & Communications302.23Soules Marshall1613580ProQuest (Firm)Walter de Gruyter & Co.AU-PeELAU-PeELAU-PeELBOOK9910819659803321Media, persuasion and propaganda3942960UNINA