02728nam 22006014a 450 991081736800332120200520144314.00-470-63305-01-282-65657-097866126565760-470-63303-4(CKB)2670000000032872(EBL)554985(OCoLC)651601880(SSID)ssj0000423907(PQKBManifestationID)11310999(PQKBTitleCode)TC0000423907(PQKBWorkID)10470652(PQKB)11668715(MiAaPQ)EBC554985(Au-PeEL)EBL554985(CaPaEBR)ebr10419423(CaONFJC)MIL265657(EXLCZ)99267000000003287220100324d2010 uy 0engurcn|||||||||txtccrThe networked nonprofit connecting with social media to drive change /Beth Kanter, Allison H. Fine ; foreword by Randi Zuckerberg1st ed.San Francisco Jossey-Bassc20101 online resource (226 p.)Description based upon print version of record.0-470-54797-9 Includes bibliographical references and index.Introducing networked nonprofits -- Nonprofit challenges and trends -- Understanding social networks -- Creating a social culture -- Listening, engaging, and building relationships -- Building trust through transparency -- Making nonprofit organizations simpler -- Working with crowds -- Learning loops -- From friending to funding -- Governing through networks."This groundbreaking resource offers a set of guiding principles to help nonprofit leaders navigate the transition from top-down organizations to a networked approach enabled by technology. The book contains specific strategies for implementation and secrets to success from nonprofits who have used new social media tools effectively themselves. It also offers effective exercises and how-to's for implementation. A key element of this book is interviews with current nonprofit managers who have learned how to jump into the social media fray without a net and thrived because of it"--Provided by publisher.Nonprofit organizationsSocial networksNonprofit organizations.Social networks.658/.044Kanter Beth1957-1097434Fine Allison H.1964-1635073MiAaPQMiAaPQMiAaPQBOOK9910817368003321The networked nonprofit3975646UNINA