03130nam 2200613Ia 450 991081732860332120230207230224.01-59996-437-6(CKB)1000000000754601(EBL)435556(OCoLC)437125145(SSID)ssj0000448831(PQKBManifestationID)11307363(PQKBTitleCode)TC0000448831(PQKBWorkID)10391514(PQKB)11663068(MiAaPQ)EBC435556(Au-PeEL)EBL435556(CaPaEBR)ebr10379781(EXLCZ)99100000000075460120091108d2008 uy 0engurcn|||||||||txtccrWhy healthcare matters[electronic resource] how business leaders can drive transformational change /Frank HoneAmherst, Mass. HRD Pressc20081 online resource (228 p.)Description based upon print version of record.1-59996-153-9 Includes bibliographical references.Dedication; Acknowledgments; Introduction; Chapter One: Why Does Healthcare Matter?; Chapter Two: Today's Healthcare Crisis: A Deeper Look at the Causes and Effects; Chapter Three: The U.S. Medical Marketing Model; Chapter Four: Healthcare Consumerism and Personal Responsibility; Chapter Five: Business and the Employer: Catalysts for Change; Chapter Six: Collaborative Initiatives; Chapter Seven: Early Adopters, Measurable Results; Chapter Eight: A Plan of Action; Chapter Nine: Bringing Healthcare Consumerism Inside: The Communications CampaignChapter Ten: A Vision of Healthcare Consumerism as the Driver of Change Recommended Resources; About the AuthorWhy Healthcare Matters is a practical guide to help influential business executives and leaders address a major crisis of our time - healthcare. Frank Hone, a healthcare consumerism advocate and practitioner, takes a big picture look at what's wrong with healthcare in the U.S. and provides a set of practical, market-based strategies and solutions. The core idea of Why Healthcare Matters is that the solution lies in personal responsibility and employer engagement. And the heart of the book is a seven-step plan of action to drive substantial change in healthcare in your company.Health care reformUnited StatesMedical economicsUnited StatesMedical care, Cost ofUnited StatesEmployer-sponsored health insuranceUnited StatesSocial responsibility of businessUnited StatesHealth care reformMedical economicsMedical care, Cost ofEmployer-sponsored health insuranceSocial responsibility of business658.406Hone Frank1678265MiAaPQMiAaPQMiAaPQBOOK9910817328603321Why healthcare matters4045744UNINA