02796nam 2200529I 450 991081725990332120200520144314.00-429-25217-X1-4398-4582-41-4398-4581-61-4398-9123-0(CKB)2670000000593403(Au-PeEL)EBL1446753(CaPaEBR)ebr11166115(OCoLC)801987221(CaSebORM)9781439845813(MiAaPQ)EBC1446753(EXLCZ)99267000000059340320180611d2011 uy 0engurcnu||||||||rdacontentrdamediardacarrierYour customers' perception of quality what it means to your bottom line and how to control it /by Baboo Kureemun and Robert Fantina1st editionBoca Raton, FL :Productivity Press, an imprint of Taylor and Francis,2011.1 online resource (216 pages) illustrationsProductivity Press Book1-322-61558-6 1-4398-9351-9 Includes bibliographical references.chapter 1 The Neglected Frontier of Quality in Today’s Qualitysphere -- chapter 2 Why Customers’ Perception of Quality Is So Important -- chapter 3 Demonstrating the Return on Investment in Customer Perception of Quality -- chapter 4 Garnering Support and Gaining Endorsement -- chapter 5 A Framework to Derive the Right Investments -- chapter 6 Managing a Journey of Continuous Improvement -- chapter 7 Metrics That Prove the Worth of the Initiatives -- chapter 8 Delivering a Capability to Sustain Customers’ Perception of Quality Function -- chapter 9 Common Hurdles That Plague Customers’ Perception of Quality Initiatives.Providing the insight and tools needed to improve the perception your customers have about the quality of your product or service, Your Customers' Perception of Quality: What It Means to Your Bottom Line and How to Control It introduces a ground-breaking model for measuring the impact of quality perception on your bottom line. Allowing you to look at quality from an outside-in, truly customer-centric perspective, the authors pave a concrete connection between enhanced customer perception and increased profitability.Quality of productsPublic opinionConsumersAttitudesQuality of productsPublic opinion.ConsumersAttitudes.658.4/013Kureemun Baboo1671616Fantina RobertFlBoTFGFlBoTFGBOOK9910817259903321Your customers' perception of quality4034310UNINA