03592nam 2200553 450 991081446470332120230116105510.00-300-24529-710.12987/9780300245295(CKB)4100000007654911(MiAaPQ)EBC5704621(DE-B1597)540209(OCoLC)1143792408(DE-B1597)9780300245295(MiAaPQ)EBC7024253(Au-PeEL)EBL7024253(EXLCZ)99410000000765491120230116d2019 uy 0engurcnu||||||||txtrdacontentcrdamediacrrdacarrierThe bookshop of the world making and trading books in the Dutch golden age /Andrew Pettegree & Arthur der WeduwenNew Haven ;London :Yale University Press,[2019]©20191 online resource (493 pages)0-300-23007-9 Includes bibliographical references and index.Frontmatter --Contents --Prelude: Making Room for Books --CHAPTER ONE. Beginnings --CHAPTER TWO. A Poisonous Peace --CHAPTER THREE. News Cycles --CHAPTER FOUR. To the Ends of the Earth --CHAPTER FIVE. The Marketplace of Devotion --CHAPTER SIX. Schoolmaster Bartjens --CHAPTER SEVEN. The Life Academic --CHAPTER EIGHT. The Men on the Cushions --CHAPTER NINE. The Dangerous Pleasures of Leisure --CHAPTER TEN. Art and Power --CHAPTER ELEVEN. Bookshop of the World --CHAPTER TWELVE. The Art of Collecting --CHAPTER THIRTEEN. Boundaries --CHAPTER FOURTEEN. Our Learned Friends --CHAPTER FIFTEEN. The Business Press --CHAPTER SIXTEEN The Golden Trade --Timeline --Endnotes --Bibliography --Illustrations --Acknowledgements --IndexThe untold story of how the Dutch conquered the European book market and became the world's greatest bibliophiles The Dutch Golden Age has long been seen as the age of Rembrandt and Vermeer, whose paintings captured the public imagination and came to represent the marvel that was the Dutch Republic. Yet there is another, largely overlooked marvel in the Dutch world of the seventeenth century: books. In this fascinating account, Andrew Pettegree and Arthur der Weduwen show how the Dutch produced many more books than pictures and bought and owned more books per capita than any other part of Europe. Key innovations in marketing, book auctions, and newspaper advertising brought stability to a market where elsewhere publishers faced bankruptcy, and created a population uniquely well-informed and politically engaged. This book tells for the first time the remarkable story of the Dutch conquest of the European book world and shows the true extent to which these pious, prosperous, quarrelsome, and generous people were shaped by what they read.PrintingNetherlands16th centuryHistoryBooksellers and booksellingNetherlands16th centuryHistoryPublishers and publishingNetherlands17th centuryHistoryNetherlandsfastHistory.fastPrintingHistory.Booksellers and booksellingHistory.Publishers and publishingHistory.686.209492Pettegree Andrew480973Weduwen Arthur derMiAaPQMiAaPQMiAaPQBOOK9910814464703321The bookshop of the world4028105UNINA