05350nam 2200697 450 991081333340332120200520144314.01-118-85279-61-118-85271-0(CKB)2550000001273041(EBL)1674223(SSID)ssj0001213336(PQKBManifestationID)11782573(PQKBTitleCode)TC0001213336(PQKBWorkID)11227619(PQKB)11021211(JP-MeL)3000030649(Au-PeEL)EBL1674223(CaPaEBR)ebr10862684(CaONFJC)MIL595168(OCoLC)877770926(CaSebORM)9781118852798(MiAaPQ)EBC1674223(PPN)272707740(PPN)194172201(EXLCZ)99255000000127304120140501h20142014 uy 0engur|n|---|||||txtccrUX for dummies /by Donald Chesnut and Kevin Nichols1st editionWest Sussex, England :John Wiley & Sons,2014.©20141 recurso en línea (339 p.)For dummiesIncludes index."Making Everything Easier!."1-118-85278-8 1-306-63917-4 Contents at a Glance; Table of Contents; Introduction; About This Book; Foolish Assumptions; Icons Used in This Book; Beyond the Book; Where to Go from Here; Part I: Getting Started with UX; Chapter 1: Defining UX and the Process; What Is UX, Really?; The Promise of Good UX Design; UX Components; UX Is a Big Deal; How UX and Usability Work Together; Necessary UX Inputs; Considerations before Beginning UX; How a Typical Project Works; Chapter 2: Examining Why You Should Use UX; Realizing UX for All Channel Benefits; Understanding How UX Benefits Your BusinessUnderstanding How UX Impacts Your UsersChapter 3: Determining Your Users; User Experience versus Customer Experience; Gathering Data; Analyzing the Data to Create User Profiles; Prioritizing Who's Most Important; Bringing Users to Life through Personas; A Final Example; Building Upon Your Understanding; Chapter 4: Modeling the Experience; Creating User Scenarios; Understanding and Designing User Journeys; Chapter 5: Understanding UX as (R)evolution; Figuring Out Your Strategy; Defining a Sustainable Model; Advancing the Future with a UX Process; Part II: Components of DesignChapter 6: Taming the Beast: Understanding What You Do and Don't HaveAssessing Your Current and Future States; Surveying Your Competitors to Build a Better Experience; Defining and Prioritizing Features and Requirements; Chapter 7: Developing Content Strategy; Defining Content and Content Strategy; Making Your Content Work; Understanding the Content Inventory and Audit; Interviewing Stakeholders for Content Requirements; Creating the Content Strategy Audit Report and Future-State Point of View (POV); Chapter 8: Designing the Content Strategy; Getting Started with Content StrategyIdentifying the Necessary Content TypesCreating Experience-Level, Section-Level, and Page-Level Content Strategy; Creating a Content Model; Creating a Taxonomy; Identifying Content Life Cycles for Each Type of Content; Creating a Governance Model; Creating an Editorial Calendar and Production Tools; Chapter 9: Building the Information Architecture; Benefits of Good Information Architecture; Creating a Sitemap as the Framework of Your Experience; Constructing a Blueprint with Wireframes; Chapter 10: Designing for Specific Channels; Changing Trends in UX; Preparing Your Design for MultichannelDesigning for Home Desktop, Laptop, and Large-Screen ComputersDesigning for Mobile Phones; Designing for Tablet Experiences; Designing UX for Other Channels; Considering the Role of Social Networks; Chapter 11: Diving into Visual Design; Wearing a UX Hat for Visual Design; Understanding the Basics of Visual Design; Conceptualizing Visual Design; Validating the Visual Design; Creating and Using Style Guides; Part III: Your UX in Action; Chapter 12: Testing: How It Can Save Your UX; Eight Common Testing Myths in UX; The Power of Prototypes; Deciding on Your Testing StrategyUsing Participatory Design Testing MethodsGet up to speed quickly on the latest in user experience strategy and design UX For Dummies is a hands-on guide to developing and implementing user experience strategy. Written by globally-recognized UX consultants, this essential resource provides expert insight and guidance on using the tools and techniques that create a great user experience, along with practical advice on implementing a UX strategy that aligns with your organisation's business goals and philosophy. You'll learn how to integrate web design, user research, business planning and data analysis to focus your comMicrocomputer workstationsCongressesMicrocomputer workstations004.16Chesnut Donald1610953Nichols KevinMiAaPQMiAaPQMiAaPQBOOK9910813333403321UX for dummies3938925UNINA