01638nam 2200529 450 991081172090332120231130195613.01-64055-079-81-56793-646-6(CKB)3710000000378849(SSID)ssj0001583170(PQKBManifestationID)16260221(PQKBTitleCode)TC0001583170(PQKBWorkID)14861664(PQKB)11498272(MiAaPQ)EBC5909642(EXLCZ)99371000000037884920191015d2014 uy 0engurcnu||||||||txtccrHealthcare marketing a case study approach /Leigh W. Cellucci, Carla Wiggins, and Tracy J. FarnsworthChicago, Illinois ;Arlington, Virginia :Health Administration Press :AUPHA Press,[2014]©20141 online resource (xxii, 227 pages)Includes index.1-56793-605-9 Health services administrationCase studiesMedical careMarketingCase studiesMarketing of Health ServicesCase studiesHealth services administrationMedical careMarketingMarketing of Health Services362.1068/8Cellucci Leigh W.1649152Farnsworth Tracy J.Wiggins CarlaMiAaPQMiAaPQMiAaPQBOOK9910811720903321Healthcare marketing4042945UNINA