03994nam 2200637Ia 450 991081048050332120240417033050.01-4384-3661-01-4416-7865-4(CKB)2560000000068327(OCoLC)793202793(CaPaEBR)ebrary10574173(SSID)ssj0000424372(PQKBManifestationID)11281166(PQKBTitleCode)TC0000424372(PQKBWorkID)10470873(PQKB)11463791(MiAaPQ)EBC3407311(MdBmJHUP)muse1761(Au-PeEL)EBL3407311(CaPaEBR)ebr10574173(OCoLC)681741856(EXLCZ)99256000000006832720100802d2010 ub 0engurcn|||||||||txtrdacontentcrdamediacrrdacarrierThe Obama effect[electronic resource] multidisciplinary renderings of the 2008 campaign /edited by Heather E. Harris, Kimberly R. Moffitt, Catherine R. Squires1st ed.Albany State University of New York Pressc20101 online resource (303 pages)Bibliographic Level Mode of Issuance: Monograph1-4384-3659-9 Includes bibliographical references and index.The Obama Effect: Multidisciplinary Renderings of the 2008 Campaign -- The Obama Effect: Multidisciplinary Renderings of the 2008 Campaign -- Table of Contents -- List of Figures -- Preface -- Acknowledgments -- Introduction -- Section I: Rhetoric -- White Males Lose Presidency for First Time: Exposing the Power of Whiteness through Obama's Victory -- Hermeneutical Rhetoric and Progressive Change: Barack Obama's American Exceptionalism -- Ghosts and Gaps: A Rhetorical Examination of Temporality and Spatial Metaphors in Barack Obama's "A More Perfect Union" -- Section II: New Media -- Media Politics 2.0: An Obama Effect -- The Webbed Message: Re-Visioning the American Dream -- The Resonant Message and the Powerful New Media: An Analysis of the Obama Presidential Campaign -- Beyond the Candidate: Obama, YouTube, and (My) Asian-ness -- Section III: Identities -- Post-Soul President: Dreams from My Father and the Post-Soul Aesthetic -- "Let Us Not Falter Before Our Complexity": Barack Obama and the Legacy of Ralph Ellison -- The Obama Effect on American Discourse about Racial Identity: Dreams from My Father (and Mother), Barack Obama's Search for Self -- Our First Unisex President? Obama, Critical Race Theory, and Masculinities Studies -- Section IV: Publics -- Oprah and Obama: Theorizing Celebrity Endorsement in U.S. Politics -- The Obama Mass: Barack Obama, Image, and Fear of the Crowd -- Mothers Out to Change U.S. Politics: Obama Mamas Involved and Engaged -- Section V: Representations -- For the Love of Obama: Race, Nation, and the Politics of Relation -- Framing a First Lady: Media Coverage of Michelle Obama's Role in the 2008 Presidential Election -- The Feminist (?) Hero versus the BlackMessiah: Contesting Gender and Race in the 2008 Democratic Primary -- Epilogue -- List of Contributors -- Index.Timely, multidisciplinary analysis of Obama's presidential campaign, its context, and its impact.Political campaignsUnited StatesPresidentsUnited StatesElection2008Race relations in mass mediaUnited StatesRace relationsPolitical aspectsPolitical campaignsPresidentsElectionRace relations in mass media.973.932092Harris Heather E1649924Moffitt Kimberly R1649925Squires Catherine R.1972-1649926MiAaPQMiAaPQMiAaPQBOOK9910810480503321The Obama effect3999017UNINA