04275nam 2200865Ia 450 991080805960332120240516124754.00-8147-5345-010.18574/9780814753453(CKB)2440000000014042(EBL)865669(OCoLC)779828173(SSID)ssj0000484991(PQKBManifestationID)11307128(PQKBTitleCode)TC0000484991(PQKBWorkID)10594725(PQKB)11749241(StDuBDS)EDZ0001325817(MiAaPQ)EBC865669(OCoLC)647759746(MdBmJHUP)muse10638(DE-B1597)548507(DE-B1597)9780814753453(Au-PeEL)EBL865669(CaPaEBR)ebr10294865(EXLCZ)99244000000001404220081107d2009 uy 0engur|n|---|||||txtccrHoly mavericks[electronic resource] evangelical innovators and the spiritual marketplace /Shayne Lee and Phillip Luke Sinitiere1st ed.New York New York University Pressc20091 online resource (208 p.)Description based upon print version of record.0-8147-5235-7 0-8147-5234-9 Includes bibliographical references (p. 177-192) and index.Frontmatter -- Contents -- Acknowledgments -- Introduction -- 1. Evangelical Innovators -- 2. The Smiling Preacher -- 3. Great Jazz -- 4. A New Kind of Christian -- 5. Messed-Up Mississippi Girl -- 6. Surfing Spiritual Waves -- Epilogue -- Bibliographic Essay -- Bibliography -- Index -- About the Authors Joel Osteen, Paula White, T. D. Jakes, Rick Warren, and Brian McLaren pastor some the largest churches in the nation, lead vast spiritual networks, write best-selling books, and are among the most influential preachers in American Protestantism today. Spurred by the phenomenal appeal of these religious innovators, sociologist Shayne Lee and historian Phillip Luke Sinitiere investigate how they operate and how their style of religious expression fits into America’s cultural landscape. Drawing from the theory of religious economy, the authors offer new perspectives on evangelical leadership and key insights into why some religious movements thrive while others decline.Holy Mavericks provides a useful overview of contemporary evangelicalism while emphasizing the importance of "supply-side thinking" in understanding shifts in American religion. It reveals how the Christian world hosts a culture of celebrity very similar to the secular realm, particularly in terms of marketing, branding, and publicity. Holy Mavericks reaffirms that religion is always in conversation with the larger society in which it is embedded, and that it is imperative to understand how those religious suppliers who are able to change with the times will outlast those who are not.EvangelicalismUnited StatesHistoryProtestant churchesUnited StatesClergyHistoryChurch marketingUnited StatesHistoryPopular cultureReligious aspectsProtestant churchesHistoryPopular cultureUnited StatesHistoryUnited StatesChurch historydecline.evangelical.insights.into.leadership.movements.others.perspectives.religious.some.thrive.while.EvangelicalismHistory.Protestant churchesClergyHistory.Church marketingHistory.Popular cultureReligious aspectsProtestant churchesHistory.Popular cultureHistory.277.3083Lee Shayne1617137Sinitiere Phillip Luke1695616MiAaPQMiAaPQMiAaPQBOOK9910808059603321Holy mavericks4074965UNINA