02967nam 2200577 450 991079786060332120240102235717.00-253-01852-8(OCoLC)928716690(MdBmJHUP)muse51032(Au-PeEL)EBL4087204(CaPaEBR)ebr11119083(CaONFJC)MIL849989(MiAaPQ)EBC4087204(CKB)3710000000499932(EXLCZ)99371000000049993220150728h20162016 uy| 0engur|||||||nn|ntxtrdacontentcrdamediacrrdacarrierFaked in China nation branding, counterfeit culture, and globalization /Fan YangBloomington, Indiana :Indiana University Press,[2016]©20161 online resource (304 p.) illGlobal research studiesDescription based upon print version of record.0-253-01846-3 0-253-01839-0 Includes bibliographical references and index."From Made in China to Created in China" : Nation Branding and the Global-National Imaginary -- From Bandit Cell Phones to Branding the Nation : Three Moments of Shanzhai -- Crazy Stone, National Cinema, and Counterfeit (Film) Culture -- Landmark, Trademark, and Intellectual Property at Beijing's Silk Street Market -- Conclusion : Cultural Imperialism and the "Chinese Dream".Faked in China is a critical account of the cultural challenge faced by China following its accession to the World Trade Organization in 2001. It traces the interactions between nation branding and counterfeit culture, two manifestations of the globalizing Intellectual Property Rights (IPR) regime that give rise to competing visions for the nation. Nation branding is a state-sanctioned policy, captured by the slogan "From Made in China to Created in China," which aims to transform China from a manufacturer of foreign goods into a nation that creates its own IPR-eligible brands. Counterfeit culture is the transnational making, selling, and buying of unauthorized products. This cultural dilemma of the postsocialist state demonstrates the unequal relations of power that persist in contemporary globalization.Global research studies.Culture and globalizationChinaProduct counterfeitingChinaBranding (Marketing)Social aspectsChinaPiracy (Copyright)ChinaCulture and globalizationProduct counterfeitingBranding (Marketing)Social aspectsPiracy (Copyright)303.48/20951Yang Fan1977-1510406MiAaPQMiAaPQMiAaPQBOOK9910797860603321Faked in China3743033UNINA