04938nam 2200517 a 450 991079171440332120230928232406.01-4833-2757-41-4522-4821-4(CKB)2560000000089832(EBL)997136(OCoLC)809774079(MiAaPQ)EBC997136(OCoLC)1007860664(StDuBDS)EDZ0000159388(EXLCZ)99256000000008983220130912d1996 fy 0engur|||||||||||txtrdacontentcrdamediacrrdacarrierSurvey research for public administration /David H. FolzThousand Oaks :SAGE,1996.1 online resource (xiii, 193 pages)1-322-41464-5 0-7619-0153-1 Includes bibliographical references (p. 181-182) and index.Cover; Contents; List of Figures; List of Tables; Acknowledgments; Chapter 1 - Introduction; Why do a Citizen Survey?; What is a Citizen Survey?; Purpose of This Book; Decision Applications; Policy Formulation; Policy Implementation; Policy Evaluation; Surveys as Participation Mechanisms; The Misuse of Citizen Surveys; An Overview of the Survey Research Process; Summary; Chapter 2 - Planning the Survey; Identifying the Survey's Objectives; What Can Surveys Tell Us? The Problem of Nonattitudes; Types of Information; Opinions and Attitudes; Beliefs and Perceptions; BehaviorsFacts and Attributes; Specifying Information Needs; Focus Groups; The Time Dimension; Identifying the Target Population; Methods of Contact: The Merits of Mail, Telephone, and Face-to-Face Surveys; Cost Considerations; Personnel Requirements; Implementation Time; Accuracy; Dealing with Nonresponses; Strategies for Surveying Elite or Specialized Populations; Summary; Chapter 3 - Sampling; The Logic of Sampling; Determining Sample Size; Confidence Levels and Intervals; Small Populations; Analysis of Population Subgroups; Computing Sample Size; Sampling DesignsThe Dangers of Nonprobability Sampling; Probability Sampling Methods; Simple Random Sampling; Systematic Sampling; Stratified Random Sampling; Cluster Sampling; Weighting Cases; Obtaining Samples for Telephone Surveys; Random Digit Dialing; Estimating the Size of the Sampling Pool for Telephone Surveys; Screening Respondents for Telephone Interviews; Processing Sampling Pools; Calculating Response Rates; Summary; Chapter 4 - Survey Design and Implementation; The Basics of Question Order; Question Types; Open-Ended Questions; Closed-Ended Questions; Choosing the Question TypeAvoiding Bias in Questionnaire Design; Composing Questions and Response Choices; Positive Inducements; Composition Standards; Simplicity Versus Specificity; Clarity; Avoiding Biased Terms and Loaded Questions; Time References; Symmetry; Question Order for Mail Surveys; Constructing Indexes and Scales; Designing the Mail Questionnaire; The Cover Letter; The Mail Questionnaire Booklet; Implementing the Mailing; Designing the Telephone Survey; The Introductory Spiel; Question Wording and Order for Telephone Surveys; Pretesting the Questions and the InstrumentTraining Callers and Implementing the Telephone Survey; Summary; Chapter 5 - Coding and Data Entry; The Coding Process; Selecting the Statistical Software; The Coding Scheme; Coding Open-Ended Questions; The Codebook; Data Entry; Computer-Assisted Telephone Interviewing; Data Cleaning; Summary; Chapter 6 - Data Analysis with Computers; A Statistical Primer; Levels of Measurement; Univariate Analysis; Presenting Survey Results in Tables; Measures of Central Tendency and Dispersion; Univariate Analysis with SPSS for Windows; Bivariate Analysis; Constructing Contingency Tables; Measures of Association and Statistical SignificanceWith opinion surveys being used increasingly to measure the public response to governmental initiatives, this book that helps clarify the basics of survey research as they apply to public administration will be welcomed. It is organized around the fundamental stages of the research process - planning, design, implementation, analysis and presentation of data. David H Folz presents practical illustrations and does not assume the reader to have an extensive background in statistics. Thorough coverage of the use of computers in data analysis is provided, together with illustrations of SPSSPublic opinion pollsPublic administrationResearchPublic opinion polls.Public administrationResearch.303.38Folz David H594191StDuBDSStDuBDSBOOK9910791714403321Survey research for public administration996306UNINA