03158nam 2200613Ia 450 991079029540332120230801223148.00-8047-8332-210.1515/9780804783323(CKB)2670000000185365(EBL)887970(OCoLC)785811683(SSID)ssj0000658607(PQKBManifestationID)11414878(PQKBTitleCode)TC0000658607(PQKBWorkID)10691164(PQKB)10563472(DE-B1597)564539(DE-B1597)9780804783323(Au-PeEL)EBL887970(CaPaEBR)ebr10553330(OCoLC)1198931203(MiAaPQ)EBC887970(EXLCZ)99267000000018536520110927d2012 uy 0engur|n|---|||||txtccrSerial innovators[electronic resource] how individuals create and deliver breakthrough innovations in mature firms /Abbie Griffin, Raymond L. Price, and Bruce A. VojakStanford, California Stanford Business Books, an imprint of Stanford University Press20121 online resource (238 p.)Description based upon print version of record.0-8047-7597-4 Includes bibliographical references and index.Contents; Preface and Acknowledgments; Introduction: Serial Innovators and Why They Matter; 1. Breakthrough Innovation in Mature Firms; 2. The Processes by Which Serial Innovators Innovate; 3. Customer Engagement for Breakthrough Innovation; 4. Navigating the Politics of Breakthrough Innovation; 5. Characteristics of Serial Innovators; 6. Identifying and Developing Serial Innovators; 7. Managing Serial Innovators for Impact; 8. Love Letters to Our Customers: Serial Innovators, Aspiring Serial Innovators, and All Those with and for Whom They WorkAppendix: Interview Suggestions for Identifying Potential Serial InnovatorsReferences; IndexSerial Innovators: How Individuals Create and Deliver Breakthrough Innovations in Mature Firms zeros in on the cutting-edge thinkers who repeatedly create and deliver breakthrough innovations and new products in large, mature organizations. These employees are organizational powerhouses who solve consumer problems and substantially contribute to the financial value to their firms. In this pioneering study, authors Abbie Griffin, Raymond L. Price, and Bruce A. Vojak detail who these serial innovators are and how they develop novel products, ranging from salt-free seasonings Technological innovationsManagementNew productsTechnological innovationsManagement.New products.658.4/063Griffin Abbie1514649Price Raymond L(Raymond Lewis)1473540Vojak Bruce A1514650MiAaPQMiAaPQMiAaPQBOOK9910790295403321Serial innovators3749955UNINA