04643oam 2200721I 450 991078599970332120230803024727.01-136-24628-21-283-64341-30-203-10378-51-136-24629-010.4324/9780203103784 (CKB)2670000000259432(EBL)1039355(OCoLC)818817036(SSID)ssj0000796221(PQKBManifestationID)11506294(PQKBTitleCode)TC0000796221(PQKBWorkID)10786742(PQKB)10629523(MiAaPQ)EBC1039355(Au-PeEL)EBL1039355(CaPaEBR)ebr10611616(CaONFJC)MIL395591(OCoLC)823654976(FINmELB)ELB137271(EXLCZ)99267000000025943220180706d2013 uy 0engur|n|---|||||txtccrMarketing geography with special reference to retailing /Ross L. DaviesLondon ;New York :Routledge,2013.1 online resource (315 p.)Routledge library editions : retailing and distribution ;v. 4"First published in 1976"--T.p. verso.0-415-75429-1 0-415-54030-5 Includes bibliographical references and indexes.Cover; MARKETING GEOGRAPHY; Title Page; Copyright Page; Table of Contents; List of Illustrations; List of Tables; 1. The Scope of Marketing Geography; The specific American connotation of marketing geography; the importance of planning control in Britain; the theoretical bases to marketing geography; the main themes; 2. Traditional and Theoretical Frameworks of Study; Traditional studies of centres and trade areas; central place theory; general interaction theory; further theoretical avenues; 3. Growth and Developments in the Distributive Trades; Major components of the distributive tradesthe main channels of distributiontrends in the aggregate structure of retailing; the process of organisational change; 4. National and Regional Systems of Centres; Hierarchies of settlements classified by centrality; hierarchies of the main shopping centres of towns; methodological issues involved; correlates of centre size and different types of towns; summary; 5. Business Land Uses Inside the City; Classifications of business configurations; the internal characteristics of shopping centres; problems of central area delimitation; the spatial structure of the central area; summary6. Changes in the Urban Business PatternChanges in the North American city; concentration versus decentralisation in Britain; the emphasis on central area redevelopment; the extent of decentralisation in Britain; summary; 7. Consumer Behaviour and Space Preferences in Shopping; Studies of aggregate patterns of movement; the structure of urban shopping trips; variations and changes in consumer behaviour; perception studies and the cognitive-behavioural approach; summary; 8. Forecasting and Allocation Techniques; The main types of techniques; problems in the application of interaction modelssummary9. Store Location and Store Assessment Research; The process of selecting a new location; forecasting and evaluating retail performance; summary; 10. Conclusion; Author Index; Subject IndexThis book is concerned with the spatial aspects of the distributive trades. It provides a comprehensive insight into the relationship between consumer demand and retail supply in the context of both recent business trends and increasing planning controls. It unites a wide variety of theories and techniques to the practical problems confronting businessmen and planners and draws together the findings of a vast research literature on the geography of retailing. Extensive comparisons are drawn between conditions in North America and Western Europe.Originally published 1976.'A valRoutledge Library Editions: Retailing and DistributionMarketingGreat BritainCentral business districtsGreat BritainStore locationGreat BritainMarketingCentral business districtsStore location381.09381.1Davies R. L.1940-,368976MiAaPQMiAaPQMiAaPQBOOK9910785999703321Marketing geography3715153UNINA