02306nam 2200625 a 450 991078453690332120230207224242.01-281-12805-897866111280500-8144-0065-5(CKB)1000000000366313(CtWfDGI)bkb00019345(SSID)ssj0000130402(PQKBManifestationID)11148771(PQKBTitleCode)TC0000130402(PQKBWorkID)10082597(PQKB)10739621(MiAaPQ)EBC3001839(Au-PeEL)EBL3001839(CaPaEBR)ebr10196180(CaONFJC)MIL112805(OCoLC)929146591(EXLCZ)99100000000036631320061020d2007 uy 0engurcn####|||||rdacontentrdamediardacarrierCoolhunting[electronic resource] chasing down the next big thing /Peter A. Gloor and Scott M. CooperNew York AMACOMc20071 recurso en línea (xvii, 236 páginas) ilustraciones0-8144-7386-5 Includes bibliographical references (p. [223]-230) and index.Why "cool" matters -- Swarm creativity creates cool trends -- Swarms can better predict the future -- About trendsetters -- Coolhunters look for coolfarmers -- When swarms go mad -- Do-it-yourself coolhunting with technology -- Coolhunting by automated social network analysis -- Five steps to becoming a coolfarmer -- The coming world of swarm creativity.Creative ability in businessTechnological innovationsManagementSocial networksResearchData miningGroup decision makingCreative ability in business.Technological innovationsManagement.Social networksResearch.Data mining.Group decision making.658.4/72Gloor Peter A(Peter Andreas),1961-1500598Cooper Scott(Scott M.)1500599MiAaPQMiAaPQMiAaPQBOOK9910784536903321Coolhunting3727336UNINA